Processed Fruit Products?>
Wellness Tip

Processed Fruit Products

by Berkeley Wellness  

Don’t assume that processed foods are healthful just because the packages display images of fresh fruit and the claim “made with real fruit.”

In many (if not most) cases, such images and claims are deceptive. A case in point: General Mills Strawberry Naturally Flavored Fruit Roll-Ups, which pictured strawberries on the package, do not contain any actual strawberries, but rather only pear concentrate, followed by corn syrup, dried corn syrup, sugar and partially hydrogenated cottonseed oil.

In response to a class action lawsuit, the manufacturer recently agreed to remove the strawberry images and list the percentage of fruit in the product if it continues to make the “made with real fruit” claim.

That’s a step in the right direction, but the product is still mostly sugar with added flavors and colors. You’re far better off buying real fruit.